When Philadelphia’s 40-year-old, internationally renowned Wilma Theater decided to reinvent itself, embarking on a new shared model of artistic leadership called “The Next Chapter,” Co-founding Artistic Director Blanka Zizka and her team knew they needed a clear and concise messaging and a communications strategy. To help make it happen—and ensure continued success for the theater’s next four decades—the Wilma recruited Little Warrior.
We developed hyper-lucid messaging that gave the Wilma team a consistent way to talk about its exciting, new artistic vision, and we created a strategy to help guide the organization’s multi-channel communications from the initial public announcement of the Next Chapter onwards, setting the stage for success.
Industry: Non-Profit, Arts & Culture
Project:Messaging, Communications Roadmap